{"id":5099,"date":"2026-02-24T08:47:09","date_gmt":"2026-02-24T07:47:09","guid":{"rendered":"https:\/\/www.lawp.it\/the-management-of-athletes-image-rights\/"},"modified":"2026-05-29T12:29:16","modified_gmt":"2026-05-29T10:29:16","slug":"the-management-of-athletes-image-rights","status":"publish","type":"post","link":"https:\/\/www.lawp.it\/en\/the-management-of-athletes-image-rights\/","title":{"rendered":"The management of athletes&#8217; image rights"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">With the <\/span><b>Order No. 28779\/2025<\/b><span style=\"font-weight: 400;\">, filed on 31 October 2025, the <\/span><b>Italian Supreme Court<\/b><span style=\"font-weight: 400;\"> marks a significant turning point in the <\/span><b>management of athletes&#8217; image rights through the use of corporate screens<\/b><span style=\"font-weight: 400;\">. The ruling, relating to the case of former footballer Giorgio Chiellini, redefines the boundaries between <\/span><b>legitimate tax planning and abuse of rights<\/b><span style=\"font-weight: 400;\">, contrasting with the historically restrictive approach of the Revenue Agency and part of the case law.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Download our insights from the link available below on this page for further details and a comprehensive operational overview on the <\/span><b>management of athletes&#8217; image rights<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>With the Order No. 28779\/2025, filed on 31 October 2025, the Italian Supreme Court marks a significant turning point in the management of athletes&#8217; image rights through the use of corporate screens. The ruling, relating to the case of former footballer Giorgio Chiellini, redefines the boundaries between legitimate tax planning and abuse of rights, contrasting [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[135],"tags":[145,141],"class_list":["post-5099","post","type-post","status-publish","format-standard","hentry","category-updates-en","tag-sport-entertainment","tag-tax-law"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The management of athletes&#039; image rights | Studio legale e tributario LAWP<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lawp.it\/en\/the-management-of-athletes-image-rights\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The management of athletes&#039; image rights | Studio legale e tributario LAWP\" \/>\n<meta property=\"og:description\" content=\"With the Order No. 28779\/2025, filed on 31 October 2025, the Italian Supreme Court marks a significant turning point in the management of athletes&#8217; image rights through the use of corporate screens. 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